Abstract Structure

TOOLS

INSIGHTS & EXPERTISE

RESOURCES

How Do Hungry People Decide Where To Eat, and What Does Loyalty Have To Do With it?  

Ever wondered what consumer loyalty really means? McKinsey and Co solved this with the revolutionary Loyalty Loop model.  What does the restaurant consumer decision-making look like, and how does loyalty play into it? Download our Mealtime Decision Journey™ and fit the puzzle pieces together. 

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 A/B Testing 

 Personalization 

 Deliverability 

 Terms 

How does your email marketing program rank?

It takes 3 minutes to discover if you are leading the restaurant email marketing pack or playing catch up. Take our assessment, see your highest impact improvement opportunities.

PODCASTS

Listen to Olga's point of view on building restaurant loyalty in guest appearances on leading industry podcasts.

Redefining Loyalty: From Points & Discounts to Understanding Your Customer

qubeyond.com

The Science of Loyalty
with Olga Lopategui

ovationup.com

ARTICLES

OUR 2021 NEWSLETTER